Treat your locks to the Alterna Caviar Anti-Frizz Shampoo; a lightweight formula that gently cleanses and moisturises strands for a salon-worthy finish. Enriched with nourishing Caviar Extract, the luxurious shampoo effectively eliminates impurities, whilst promoting smoother, shinier strands from root to tip. Expect sleek, soft hair with less frizz for up to 72 hours*. Ideal for medium to thick hair. Paraben, sulphate and phthalate free. *Based on a clinical study, with use of Caviar Anti-Frizz Shampoo, Conditioner and Blowout Butter.