Coloured hair can lose its vibrancy over time, but repeating the hair colouring process is not the answer. Instead, treat coloured hair with a hair care system designed to nourish hair and lock in colour vibrancy. Nexxus created Colour Assure Conditioner to seal in nourishment and leave hair bright, nourished, and with responsive fluidity. With White Orchid Extract, the formula of this conditioner for coloured hair helps vibrancy last longer (colour lasts longer with use of Nexxus Colour Assure system than with non-use). Nexxus Colour Assure shields colour vibrancy, leaving hair smooth with radiant shine. The innovative formula includes targeted conditioning technology. Use this conditioner as Step 2 in the Nexxus Colour Assure Vibrancy Retention Collection to protect and revitalize colour treated hair. For best results, complete the routine with the rest of the Vibrancy Retention Collection. Step 1: work Nexxus Colour Assure Shampoo into damp hair and rinse. Step 2: apply Nexxus Colour Assure Conditioner for colour treated hair to retain vibrancy. Smooth the Nexxus colour-protecting conditioner into damp hair and rinse after 3 minutes. Nexxus has always been leading innovation in hair care. Founder Jheri Redding was among the first to discover that hair can be replenished when treated with the right ingredients and all of Nexxus’ Hair Collections keep this ethos at their core.